lifestyle

eBucks gets new annual update

FNB has introduced new changes to its free eBucks loyalty programme, alongside its annual price updates across its bank offering.

eBucks

eBucks new rules

One of the major changes to eBucks is that the points required to move up a level have been lowered by 500 points. And that 2500 worth of points will be made available to Premier and Private Wealth customers.

New rules also apply to Islamic Banking customers who earn 1000 points for maintaining an active account with a minimum monthly balancer, and an additional 2000 points for viewing the “earn more” tab on the FNB app each month.

FNB expects these changes to drive a 35% increase in clients hitting level 3 and a massive 55% jump of clients reaching level 4.

eBucks CEO Pieter Woodhatch says: “We are enhancing the value of eBucks, and this year we are proud to announce what we believe is our most significant investment in customer value to date. Discount budgets will increase by 20%, with more than R2.7 billion in value being returned to our customers over the course of the year.”

“Customers can unlock up to 30% back in eBucks at Pick n Pay through asap! This also now includes Clothing bought on ASAP, with 20% back in-store and on clothing, alongside everyday value such as weekly bread for 99c for our retail customers.

For the first time, FNB Aspire clients will now qualify for the Bread discount offering, unlocking an additional R44 in monthly value. Expanding this benefit from Entry-level into Aspire also supports greater simplicity in eBucks’ value proposition and messaging to customers.”

Aspire customers can now earn up to 20% back in eBucks on Devices & Appliances Deals.

New eBucks partners include Koodoo and Golfers Club. Qualifying customers can earn up to 100% back in eBucks on Playstation consoles, games and accessories from Koodoo; and up to 30% back at Golfers Club including an option to pay or part-pay in eBucks.

“We are also expanding everyday relevance through ongoing benefits such as up to R120 in Clicks Clinic vouchers quarterly. To date more than 6 million burgers have been given to customers through our Burger Friday deal at PnP.” said Woodhatch.

“In addition, eBucks understands that purchasing a property is more than just a transaction but a journey filled with exciting milestones, memories, and meaningful moments. Customers who take up a new Home Loan or switch to FNB, could qualify for up to R30 000 in rewards,” he adds.

The bank says beyond groceries, customers can benefit from enhanced travel and leisure savings, including up to 80% off domestic and international flights through FNB Short-Term Insurance.

“With rising global fuel costs often reflected in surcharges and taxes making up a significant portion of the total ticket prices, this offer applies to the full fare, rather than just the base ticket price. This ensures greater savings for customers and a more transparent, simplified experience, particularly in a rising cost environment. These discounts now extend across 10 international airlines, up from 4, providing broader coverage across key global destinations.”

A full breakdown of what’s new in eBucks, including how to level up your rewards, visit the eBucks website to get started. The benefits appear by account type: Easy, Aspire, Premier, Private Clients, Private Wealth and RMB Private Bank.

Banking changes

FNB says fees on EFT payments will be removed across key segments, reducing the cost of everyday banking. “At the same time, customers will benefit from expanded real-time payment capabilities, simplified pricing structures, and enhanced value through the eBucks rewards programme.”

  • Continued free FNB-to-FNB payments and EFTs across key account segments
  • Free Real-Time Payments (RTPs) within bundles from Easy accounts upward
  • Expanded payment value for Solopreneurs, including 20% more transactions at no cost
  • Continued inclusion of transfers, debit orders and digital payments in bundles

FNB has also introduced simplified, transparent pricing on key services:

  • PayShap ID payments priced at R3
  • Real-Time Payments to accounts priced at R5 (Easy & Aspire)
  • Send Money transactions priced atR11 (up to R500) and R30 (above R500)
  • Prepaid electricity purchases from R1 to R2.50 across segments

In addition to free payments, FNB is enhancing value across its broader pricing structure:

  • Zero monthly fees remain on entry-level accounts such as Easy Zero, eWallet Extra, and First Business Zero.
  • Reduced monthly fees on Fusion accounts versus previous account fees in Premier and higher segments
  • 50% discount on spouse or partner account fees in Aspire and above
  • No monthly fees for children on qualifying accounts
  • Monthly fees waived for qualifying customers, including seniors and Private Wealth clients

Cash access remains competitive, with the following highlights:

  • Free withdrawals and deposits within bundles
  • Transparent cash pricing for retail customers, including:
  • Cash@Till withdrawals at R3
  • ATM withdrawals at R2.80 per R100
  • ATM deposits at R1.80 per R100

Philani Potwana, CEO of Private Core Banking and Credit Card says: “Today’s clients are managing interconnected financial lives, across portfolios, assets and borders and expect their banking to reflect that complexity with simplicity.”

Our focus is on removing friction in everyday transactions while strengthening the overall value delivered through rewards. This enables clients to manage their financial priorities with greater clarity, confidence and control.”

“By simplifying payments, enhancing rewards and improving the day-to-day banking experience, we are enabling clients to extract more value from how they bank at every touchpoint.

“These changes reinforce our commitment to delivering clear, relevant and differentiated solutions – grounded in advice, simplicity and long-term partnership, ensuring that our clients experience meaningful value, particularly when it matters most.” Potwana concluded.

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