Amazon has finally confirmed that it will launch in South Africa in 2024. It will brings its e-commerce platform, the Amazon Marketplace on the domain in 2024, with sellers invited to register on its platform.

In a media statement, Amazon said more than 60% of sales in its store are from independent sellers-most of which are small and medium-sized businesses-providing a vast selection of products, competitive prices, and great convenience for consumers.

As of today, independent sellers in South Africa can register their businesses on Amazon is offering a limited time deal for a Professional account starting at a R1 monthly selling fee; the regular price is R400.


Robert Koen, general manager of the Sub-Saharan Africa region for Amazon says: “We look forward to launching in South Africa, providing local sellers, brand owners, and entrepreneurs – small and large – the opportunity to grow their business with Amazon, and delivering great value and a convenient shopping experience for customers across South Africa.”