adidas Adizero Adios Pro 3 available in SA

The adidas Adizero Adios Pro 3 shoe that Sebastian Sawe broke the two-hour marathon barrier at the London marathon will now be available to South African runners.

The Sanlam Cape Town Marathon Expo will allow runners to experience the shoe for the first time in South Africa, which sold out within minutes when it was released internationally.

According to adidas, the shoe will be available in “extremely limited quantities” for local runners.

The Adizero Adios Pro Evo 3 is designed as adidas’ first official sub-2-hour marathon shoe, and the company says it represents the pinnacle of racing innovation, built for athletes chasing speed at the highest level.

It adds that the Evo 3 is a radical leap forward, as it was engineered through a moonshot brief to create adidas’ first ever sub-100-gram race shoe, the Evo 3 redefines what is possible at the pinnacle of long-distance running.

Stephan Scholten, VP Product, adidas says: “Our goal was two digits on the scale, with better performance than we’ve ever had.”

The Adizero Adios Pro Evo 3 introduces the following innovations:

1. Next-generation Lightstrike Pro Evo foam – adidas’ lightest and most responsive foam to date, at nearly 50% less weight than previous iterations. With a 39mm stack, it maximises cushioning, propulsion and energy return across every stride.
2. At the heart of this leap forward is the new ENERGYRIM technology – a revolutionary carbon-integrated system that supports the maximum volume of Lightstrike Pro Evo foam underfoot while providing precisely tuned stiffness for stability. This unique interplay of foam and carbon redefines energy return, propulsion and efficiency in a supershoe.
3. Ultra-lightweight upper and precision detailing – stripped back and engineered with inspiration from technologies in kitesurfing sails, the upper delivers a weightless feel with precise support. Even the smallest components – from laces to stitching – have been obsessively refined to deliver marginal gains that make the difference on race day.
4. A more efficient outsole design – featuring strategically placed Continental rubber in the forefoot to provide reliable traction at high speeds, without compromising weight.

Tom Brown, Senior Brand Director at adidas South Africa says: “This shoe represents the future of marathon racing, and bringing it to the Sanlam Cape Town Marathon Expo gives local runners the chance to experience one of the most advanced performance innovations in the sport right now.”

At the London Marathon, adidas athletes Sabastian Sawe and Yomif Kejelcha broke the sub-2-hour marathon barrier, with Sabastian and Tigist Assefa making history becoming the fastest male and female marathon runners of all time.

Sawe broke the sub-2-hour barrier and set a new world record of 1:59.30, with Yomif running 1:59.41 in his debut marathon, and Assefa setting a women-only world record of 2:15.41.

The shoe will launch with a highly limited number at the Sanlam Cape Town Marathon Expo from 21 – 23 May 2026, alongside the Hyperboost Edge.

The Adizero adios Pro Evo 3 will cost R 9 999, and the Hyperboost Edge R 4 499. To find out more, please visit www.adidas.co.za.